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SAS and American Express sign multi-year partnership agreement

06-Feb-2009
SAS and American Express sign multi-year partnership agreement
SAS and American Express announced (05-Feb-09) a multi-year partnership arrangement. The agreement will include co-operation across several products and customer programmes. The partners will be investing in the development of future projects to provide mutual and benefits to both SAS and American Express customers.
SAS will through this partnership further strengthen the position within the Nordic marketplace - both in the B2B and consumer segment.
 
Robin Kamark, Senior Vice President Marketing & Sales at SAS, state that "In the tough business environment ahead of us it is more important than ever to build on strong partnerships that benefits our customers and create new business opportunities for both American Express and the SAS Group. I am sure that the market will have a positive response to the new products we are about to release. We have great expectations at our side."
 
 
 
(c) Centre for Asia Pacific Aviation. Date posted: 06-Feb-09